WE ARE TEQUILA SODA DRINKERS WHO WANTED MORE FROM HARD SELTZERS. SO, WE DECIDED TO DO SOMETHING ABOUT IT. BUT IF WE WERE GOING TO QUIT OUR JOBS AND RISK IT ALL, WE HAD TO SHAKE THINGS UP. AND SO WE DID. WE HARVESTED TEQUILA'S ICONIC AGAVE PLANT AND FERMENTED IT. WHAT WE DISCOVERED WAS A NEW KIND OF TEQUILA SODA. A SMOOTHER ONE. YOUR WORDS, NOT OURS.